Video Production Resources for Business Owners and Marketers

Unleash the true potential of your business videos with our comprehensive guide to measuring impact and ROI. Dive into the world of data-driven insights as we uncover the key metrics essential for understanding audience engagement, optimizing strategies, and demonstrating tangible returns on your video marketing investments. From tracking views and engagement metrics to analyzing audience demographics and conversion rates, this guide equips you with the tools and knowledge to elevate your video marketing game. Embrace the power of measurement and watch your business videos make a meaningful impact in the digital landscape.
The bedrock of online courses is video content. Discover how to film your first e-course.
One of the most prolific and useful videos a business can create is a landing page video.
The first thing your viewer will see before they even click the play button is your video's length. Having a video that is too long or too short can send your audience clicking away.

Can we all agree that email marketing is not dead? Despite the predictions and the rumors that email marketing is on its way out, the…

73 million people in the U.S alone watch videos daily on different platforms. Take notes from some of our favorite videos to inspire your next project.
Your businesses’ home page or landing page is meant to be introductory in nature. It needs to be modeled to convey your brand’s unique style and talking points.
Instagram is becoming the go-to social media platform for many businesses. With Facebook’s aging user base, more businesses are turning to Instagram and Reels.

When you think of large insurance brands such as Nationwide, Progressive, and Geico you probably imagine their spokesman whether it be…

Before jumping right into your first video project let me tell you of the common pitfalls and mistakes videographers make when getting started.