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Video Production Resources for Business Owners and Marketers

When you think of large insurance brands such as Nationwide, Progressive, and Geico you probably imagine their spokesman whether it be…

Before jumping right into your first video project let me tell you of the common pitfalls and mistakes videographers make when getting started.

Ace your next interview by using our 20 interview questions for your next video. In business videos, it has been increasingly more common…

Creating an About Us video is often the first step when developing a video campaign. Still, all too often, they are created without the proper planning leading to poor messaging and costly reshoots to remake the video.
Video Marketing has become a necessity for entrepreneurs, business owners, and marketers that are looking to generate more leads for their business. It is a proven method that increases website retention, reduces bounce rates, and increases engagement.
When creating video content for your business, you always want to start by determining what you are hoping to achieve with this video or video campaign. Your goal can be as simple as "showcase expertise in x area" or detailed as "re-target past customers with a promoted Facebook video post to reveal our new products."